Facebook: But suck which and see?

I’ve been asked by Ausdance WA to give some tips on Facebook for their members. Ausdance WA is a not-for-profit membership organisation providing support and advocacy for all forms of dance, so I will be using examples specific to the WA dance industry and to some core activities within the industry. My answers will be … Continue reading

Basics: There is more than one way to peel an orange

There's more than one way to peel an orange

© Nicole Paton | Dreamstime Stock Photos As a wet behind the ears creative SMB and online babe in the woods, I would suggest there is one more thing you probably need to have internalised before you start on the path of your great big online adventure. In addition to: understanding the importance in knowing … Continue reading

Basics: This is not a website

One of the worst phrases you can ever utter as a SMB who doesn’t have an online presence, but who wants one is: I need a website… Unless you have undertaken some analysis of your: core business activities core customer requirements from you, your  base requirements for an online presence, and your planned future actions … Continue reading