Basics: There is more than one way to peel an orange

There's more than one way to peel an orange

© Nicole Paton | Dreamstime Stock Photos As a wet behind the ears creative SMB and online babe in the woods, I would suggest there is one more thing you probably need to have internalised before you start on the path of your great big online adventure. In addition to: understanding the importance in knowing … Continue reading

Basics: This is not a website

One of the worst phrases you can ever utter as a SMB who doesn’t have an online presence, but who wants one is: I need a website… Unless you have undertaken some analysis of your: core business activities core customer requirements from you, your  base requirements for an online presence, and your planned future actions … Continue reading

Crimes against flashion

Silhouette of model on runnway with loading... written on her

Today I am going to start talking about a subject dear to my heart and my credit card, fashion. It is such a unique set of industries that intertwine in a symbotic relationship – some purely creative, so overwhelmingly commercial. And the online presence of the many areas of businesses which make up that spectrum … Continue reading